Email and Digital Initiatives

Targeted Electronic Communications

Reach HCPs Across Multiple Platforms

Increase open rates with an Echo E-mail - an add-on to any e-mail campaign. We send out the initial e-mail to the full audience and then suppress recipients who opened the initial e-mail and re-send the “Echo” in 5-7 business days to the non-openers. This program has been proven to dramatically increase ROI.

HTML Conversion and Optimization

There’s lots of tips and tricks involved here, and PDQ knows them all.

Spam Reader Tests and Scores Subject Lines

We can tell you how clickable your emails are, how emotive your subject lines are and how to avoid spam filters.

Emoji in Subject Line

Emojis in subject lines increase open rates but there are some important guidelines you need to follow.