PDQ Insights

Identifying your target audience, segmenting contacts, conducting research, ensuring your lists are clean, and working with a firm that utilizes proven deployment tactics will help you find the best healthcare provider email marketing list.

Direct mail, email marketing, digital newsletters, editorial content, and personalization are among the most effective ways to market to healthcare providers.

Adhering to compliance standards, utilizing third-party authentication and physician-provided data, and regularly conducting audits are several effective ways to maintain clean physician mailing lists.

Optimal pharmaceutical marketing campaign segmentation entails conducting internal and external research, and organizing contacts by geography, demographics, psychographics, and behavior.

Engagement platforms such as email campaigns and direct mail are highly targeted and effective ways to reach healthcare professionals. Make sure you're leveraging them properly by working with a professional HCP communications firm.

E-mail was supposed to destroy snail mail. Instead, it’s here to stay. Here’s why you should use direct mail in your HCP marketing strategy.

Face-to-face meetings are out. You worry that video just isn't as effective. Here's how to make it work and stick in your prospects' minds.

The novel coronavirus has changed the healthcare marketing landscape for everyone. Here's how to be the best at post-lockdown marketing.

The future of pharmaceutical marketing is highly personalized and based on brand recognition. Here's how to use direct marketing to build your pharma brand.