PDQ Insights

Tailoring your messaging to emphasize how your products and services improve patient outcomes can help you successfully market to specialty pharmacies.

Finding HCP email lists for your digital marketing campaigns means considering targeting, cleanliness, sender reputation, cost, support, and segmentation.

Challenges of marketing new pharmaceuticals include reaching the right audience, keeping them informed, building trust, following regulations, and more.

Effective email performance reporting provides valuable insights and identifies market trends to help improve your email campaigns.

After deploying your marketing campaign, reinforce your message on different channels, monitor results, tweak your approach, and replicate the process.

In the competitive healthcare industry, tailoring your B2B marketing strategies to nurse navigators is crucial for building trust and driving engagement.

HCP marketing campaigns usually run for at least three to six months, but can vary based on goals, audience size, budget, and targeted marketing channels.

Marketing to HCPs and to consumers differs in audiences,, marketing strategies, preferred communication channels, and certainly in message.

Email was supposed to destroy direct mail, instead, it’s here to stay. Here’s why you should utilize direct mail campaigns in your HCP marketing strategy.